5 digital marketing strategies for the pharma industry

5 digital marketing strategies for the pharma industry

The pharmaceutical industry has traditionally relied on traditional marketing channels, such as print ads, direct mail, and conference exhibits, to reach healthcare professionals and patients. However, the rise of digital technology has changed the landscape. Also,...
Social media do’s and don’ts that no one tells you

Social media do’s and don’ts that no one tells you

Social media has become an integral part of our daily lives, from checking updates on Facebook to sharing pictures on Instagram. However, it is crucial to know the social media do’s and don’ts. It’s a great tool for staying connected with friends,...
What business bloggers can steal from fiction writers?

What business bloggers can steal from fiction writers?

Blogging has become an essential tool for businesses to connect with their audience and build their brand. However, writing a successful business blog can be challenging. Also, it requires more than just information sharing. To make a blog stand out and connect with...
Why use data to prioritize SEO activities?

Why use data to prioritize SEO activities?

You can boost SEO (Search Engine Optimization), in more ways than one. Also, there are always new things you can do to improve your website’s ranking on search engine results pages (SERPs). However, with limited time and resources, it’s essential to...
Account-Based Marketing in 2023 (Guide)

Account-Based Marketing in 2023 (Guide)

Account-based marketing (ABM) is a highly targeted approach to B2B marketing that focuses on specific accounts or companies rather than individual leads. By aligning sales and marketing efforts to target high-value accounts, ABM can be a highly effective strategy for...